Melissa Proietti - 20/01/2023
Banter With Baciami, How To Gain More Hair Extension Clients!
Your Genius weft hair extension specialists
Like all businesses, we have to hustle and work towards not only enticing, but keeping our hair salon and hair extension clientele. gone are the days of simply posting a pretty photo of your clients hair on facebook and having your books fill up.
The industry has become more and more popular , with more specialists opening their own shops, working freelance , and working closer and closer together. The internet has enabled our clients to shop not just local, but global! Meaning we need to stand out NOW more than ever before.
After owning a hair salon and hair extension wholesale company here in Brisbane , Australia for over 12 years , I want to share my knowledge , tips and tricks to how I keep my team booked up and busy day to day, along with staying motivated , excited and genuinely ENJOYING what I do , rather than trying to do and be things I am not.
What do we dive into in our Banter With Baciami Episode Below?
The Basics To Marketing In The Hair Extension Industry
From getting yourself verified on google, to utilising amazing free avenues such as Google my business! You need to get your ' ducks in a row " to start with, before engaging in making and pushing your hair extension content. Why? Because your content needs to LEAD somewhere!
If you don't have a website, but you are creating amazing content that people want to see more of or read more about, you need to have a NEXT STEP click through option to ensure you're working when you're not actually working.
Only having yourself on instagram or facebook alone means you will constantly need to be answering the same hair questions day in and day out, and responding and making bookings all times of the day.
Make your content, and then send your guest straight to the next option , then the next, then the next!.
Creating Content That Attracts YOUR Target Market
In the video below we dive into creating content that attracts your REALISTIC clientele. Not just one shoe fits all, but actually narrowing that down to who you want sitting in your hair salon seat.
Let's get into it !
And don't forget , you can join our team for a number of classes in hair extensions , from team trainings , masterclasses and one on one's, to learning completely online.
Just follow the link below to learn about our hair extension education options!
Baciami is one of Australia's most well known and trusted human hair extension suppliers and education providers. We provide education and hair extensions in the form of weft hair extensions, genius weft hair extensions, silk weft hair extensions , tape hair extensions , clip in hair extensions & more . We cater primarily to Australia & New Zealand.
Article credit : Heidi Cohen ( https://heidicohen.com/use-blog-to-sell/ )